Report details:
Publication Date: January 2005
$2,570 (US) PDF File on CD-ROM
summary
Now that commercial 3G WCDMA services have started being deployed, the next step in the GSM network evolution, HSDPA, is the technology that network operators must now start looking at. What benefits does this new technology offer to enhance the 3G experience? When will 3.5G HSDPA technology start being made available by network manufacturers? When will handsets come to market?
The latest visiongain report " HSDPA: The next step in the 3G revolution " answers all these questions, and more!! This report explores all the major areas that this technology will affect and investigates the issues surrounding its deployment across the world. In order to achieve this, the report highlights the key players in this market sector and discusses their efforts to promote the technology.
If you and your company are looking to future network, handset or content strategies this report will help map the road blocks that could hamper the smooth transition from 3G to 3.5G. This hugely valuable report discusses and evaluates the services and potential features that will be conveyed by HSDPA and also provides forecasts of the number of HSDPA users expected up until the end of 2009. Take the first step to that " First mover " advantage, order your copy today.
Key Questions This Report Answers:
. When are fully compliant handsets due to be shipped in volume by the key vendors?
. Which companies are already working towards HSDPA handsets?
. Where and when will HSDPA be deployed first?
. Which customer segments will be most interested in HSDPA?
Table of Contents
Chapter 1. Introduction
1.1 Defining HSDPA, the technology.
1.1.1 Stepping Stone to 4G
1.1.2 High Data Rate
Table 1 UMTS Evolution
1.2 Promises of HSDPA
1.3 Structure of the Report
1.4 Aim of the Report
Chapter 2. The Technology:HSDPA
2.1 The Changing Wireless World
Figure 1 Wireless Evolution
Table 2 GSM Evolution and Data Rates
Table 3 CDMA Evolution and Data Rates
Figure 2 3G Migration Options
2.2 Why HSDPA?
2.2.1 The Need for Higher Transmission Speeds
2.3 A Move from Circuit Based Switching to Packet Based Switching
2.3.1 Success of Internet
Table 4 Transition from Circuit to Packet Data
2.4 UMTS (W-CDMA)
2.4.1 GSM Evolution
Chart 1 GSM Subscriber Growth Worldwide (Q1 2003-Q2 2004)
Chart 2 GSM Subscriber Forecast Worldwide (2003-2009)
2.4.2 UMTS Specifications
2.4.2.1 UMTS Deployment
2.4.2.2 UMTS Handset Availability
2.4.3 Operators who have Deployed W-CDMA 3G services
2.4.3.1 DoCoMo
2.4.3.1.1 3G Statistics for DoCoMo
2.4.3.2 3 (Hutchison)
2.4.3.2.1 3G Statistics for 3 (UK)
2.4.3.3 Vodafone
2.4.3.3.1 3G Statistics for Vodafone
2.4.3.4 T-Mobile
2.4.3.4.1 3G Statistics for T-Mobile
2.4.3.5 Other Operators
Table 5 UMTS Services Deployment
2.4.4 Features offered by W-CDMA
2.4.5 3G Subscriber Growth Predictions
Chart 3 3G Growth Predictions
2.4.6 3G Handsets
2.4.7 3G Applications and Innovative Services
2.5 When will the Users Adopt 3G
2.6 Constraints of 3G
2.7 " W-CDMA Evolved "
Figure 3 W-CDMA Evolution
2.7.1 Analysing HSDPA
2.7.1.1 The Standard
2.7.1.2 Enhanced Downlink Capabilities
2.7.1.3 How Enhancement will be achieved?
2.7.1.4 Key Concepts of HSDPA
2.7.1.5 Features of HSDPA
2.7.1.5.1 HSDPA's Air Interface
2.7.1.6 HSDPA Evolution Phases
2.7.1.6.1 Phase 1: Basic HSDPA
Figure 4 HSDPA Technology at Work
2.7.1.6.2 Phase 2: HSDPA Enhancements
2.7.1.6.3 Phase 3: New Air Interface
2.7.1.7 How will HSDPA be deployed?
2.7.2 Upstream Issues: HSUPA (High Speed Uplink Packet Access)
2.7.3 Upgrading to HSDPA
2.7.4 HSDPA Performance
2.7.5 Impact of HSDPA
Table 6 Impact of HSDPA
Chapter 3. Introducing HSDPA's Contenders
3.1 Network Operators
Figure 5 Strategic Factors Affecting Network Operators
3.1.1 NTT DoCoMo
3.1.1.1 Why DoCoMo needs HSDPA?
3.1.1.2 How DoCoMo is Accelerating HSDPA Deployment Process?
3.1.1.3 Fierce Competition in Japanese Market
Chart 4 Subscribers Figures in Japan for Operators
Chart 5 3G Subscribers in Japan
3.1 2 Cingular Wireless
Chart 6 Subscriber Figures for US Operators
3.1.3 AT&T Wireless: Playing Leapfrogging
3.1.3.1 AT&T Wireless's UMTS Network Up and Running
3.1.3.2 Competition with Verizon Wireless
Table 7 Top US Operators and their Future Plans
3.1.4 Vodafone
Table 8 3G Licensing Fees (Europe)
3.1.5 Orange
3.2 Infrastructure Providers
Chart 7 Worldwide Infrastructure Sales in USD
3.2.1 Nokia
3.2.2 Ericsson
3.2.2.1 Ericsson's interest in China
3.2.3 Siemens
3.2.4 Lucent
3.2.4.1 Lucent's Turbo Decoding Chip
3.2.5 Motorola
3.2.5.1 Motorola Demonstrating its HSDPA Solution
3.2.5.2 Motorola ready for live trials?
3.2.6 Alcatel
3.2.7 Other Infrastructure Providers
3.2.7.1 Samsung
3.2.7.2 NEC
3.3 Chipset Manufacturers
3.3.1 Qualcomm- Efforts in HSDPA Chipsets
3.3.1.1 MSM 6280 Chipset
3.3.1.2 Key Features of MSM6280
3.3.2 Texas Instrument
3.3.2.1 The HSDPA-Ready TCI120 ASSP (Application Specific Standard Processor)
3.3.2.1.1 Features of TCI120 ASSP
3.3.3 Zyray
3.4 Test equipment Manufacturers
3.4.1 Ubinetics
3.4.2 Anite
3.4.3 Tektronix
3.5 Other Players
3.5.1 picoChip
3 5.2 Radioplan
3.6 Role of ASP
3.6.1 Why is it difficult to Develop Wireless Applications?
3.6.2 List of Companies Engaged in Developing Wireless Applications
3.6.2.1 Sumea
3.6.2.2 Mforma
3.6.2.3 Sega
3.6.2.4 In-Fusio
3.7 Customers
Chapter 4. Market Realities
4.1 Market Statistics for 3G Handsets
4.1.1 Lack of User Friendly 3G Handsets
4.1.2 Key Problems in 3G Handset Arena
Chart 8 Worldwide Handset Shipment Figures
4.2 HSDPA Handsets
4.3 Challenges in Creating HSDPA Handsets
4.4 The First Step: Developing a Chipset for HSDPA Handsets
4.5 Handset Manufacturers
Chart 9 Time to Market for Handset Manufacturers
4.5.1 Role of DoCoMo in Promoting HSDPA
4.5.1.1 Symbian and Linux Handsets
4.5.2 Nokia
4.5.3 Motorola
4.5.4 Fujitsu
4.5.5 NEC
4.5.6 Sharp
4.5.6.1 Taking Mobile Devices further than handsets
4.5.7 Panasonic
4.5.8 Other Handset Manufacturers
4.6 Is there a need to deploy 3.5G?
4.6.1 The Bandwidth War
4.6.2 Threat of Competing Technologies
4.6.3 Increased Network Performance
4.7 HSDPA's Importance to Operators Worldwide
4.7.1 Europe
4.7.1.1 Market Saturation
Chart 10 Percentage Mobile Penetration in select countries across the Globe(2004)
4.7.2 USA
Chart 11 Percentage Share of Key US Operators
4.7.2.1 Intense Competition
4.7.2.2 Wireless Data: An Immature Market in USA
4.7.3 Asia
4.7.3.1 China
Chart 12 Subscriber Growth in China
Chart 13 % Market Share of Network Operators in Chinese Market
4.7.3.1.1 Market Structure
4.7.3.1.2 Market Development
4.7.3.2 Japan
4.7.3.2.1 Market Size/Penetration
4.7.3.2.2 Outlook for Data Markets
Chart 14 Visiongain's Survey Statistics
Chapter 5. HSDPA's Role in the Wireless Markets
5.1 Aggregate Cellular Market Summaries
5.1.1 Mobile Subscribers
Chart 15 Worldwide Subscriber Figures (2003)
Chart 16 Subscriber Figures by Region for selected Countries (2004)
Chart 17 Worldwide Operator Subscriber Figures for Selected Countries (2004)
5.1.2 Changing Customer Experience
Chart 18 Service Revenues by 2009
5.2 Service Evolution
5.2.1 Revenue Enhancement Opportunities in Mature Markets from Service Evolution
Chart 19 ARPU of selected operators from Voice and Non- Voice Services (2003)
Chart 20 Increasing Revenues from 3G Services (2003-2009)
5.2.1.1 Increasing Service Revenues
5.2.1.2 Handset Replacement Demands
Chart 21 Replacement Handset Demand Worldwide (2004- 2009)
5.2.1.3 Still the Market Remains in State of Flux
5.2.2 Service Categories
5.2.2.1 3G Service Examples
Figure 6 Mobile Service Categories
5.3 Further Enhanced Service's that will be offered by HSDPA
5.3.1 Communications
5.3.2 Content
5.3.3 Mobile Commerce
5.3.4 End-to-End Applications
5.3.5 Telematics
Figure 7 HSDPA Service Evolution
5.4 Services Demand
Table 9 Service Demand from Different Customer Segments
5.4.1 Business Customers
5.4.1.1 How HSDPA would Provide Speed Advantage
5.4.1.1.1 Demand for Convergent Services
5.4.1.1.2 Increasing ARPU:
5.4.1.1.3 How Operators can Target Business Customer Segment
5.4.2 Needs of Business Customers
5.4.3 ARPU Growth from Small and Medium Sized Companies
5.5 Growth Opportunities
5.5.1 Demand for Fixed Line Communications will Drop
Chart 22 Revenue Distributions in 2002 (Billion Euro)
Chart 23 Predicted Revenue Distribution in 2009 (Billion Euro)
5.5.2 HSDPA: A Threat to Fixed Line Communications
Chart 24 HSDPA and 3G Market Share by 2009
Table 10 Service Transition Stages
Chart 25 W-CDMA Handsets Shipments 2003-2009
Chart 26 W-CDMA Subscribers Worldwide
5.6 Description of Key HSDPA Services
5.6.1 High Speed Video Streaming Services
5.6.1 1 Types of Mobile Video
5.6.1.1 1 Downloadable Video
5.6.1.1.2 Streaming Video
5.6.2 Mobile Internet Access
5.6.3 Mobile Broadband
5.6.4 Remote Handset Access
5.7 How fast the Operators would migrate from GSM market towards W-CDMA
Chapter 6. Competitor Technologies
6.1 Fight for the Available Network Spectrum
6.2 WLAN
Table 11 Wireless LAN Standards
6.2.1 3G vs WLAN
6.2.1.1 Comparison between Wi Fi and 3G
Table 12 Comparison between Wi Fi and 3G
6.2.2 WiMax
6.2.3 Mobile Fi
6.3 Ultrabroadband and ZigBee
6.3.1 Ultrabroadband
6.3.2 ZigBee
6.4 Challenges facing the new technologies
6.5 True Rivals: CDMA 2000 1x EV DO and EV DV
6.5.1 EV DO
6.5.1.1 Competition: Driving the Enhancements
6.5.2 EV DV
Chapter 7. Standards and Regulations
7.1 3GPP
7.1.1 How 3GPP Works
7.1.1.1 Release 99
7.1.1.2 Release 4
7.1.1.3 Release 5
7.1.1.4 Release 6
7.2 3GPP2
7.2.1 3GPP2 Organisational Partners
7.3 Need for 3GPP and 3GPP2 to Work Together
Chapter 8. HSDPA Development and Deployment Issues
8.1 The First Step: Network and Coverage
8.2 The Second Step: Handsets
8.3 Deployment Issues
8.4 Why would the Network Operators deploy HSDPA?
8.4.1 HSDPA Growth Forecasts
Chart 27 HSDPA Subscriber Growths
Chart 28 Revenue Growths from HSDPA
8.4.2 HSDPA Outlooks
8.5 Benefits offered by HSDPA
8.5.1 Benefits to Network Operators
8.5.1.1 Improved End-user Experience
8.5.1.2 Improved System Capacity
8.5.1.3 Integral part of W-CDMA
8.5.1.4 Ease of Billing
8.5.2 End Users
8.5.3 Handset Manufacturers
8.5.4 Infrastructure Providers
8.5.5 Application Developers
Table 13 Key Benefits from HSDPA to Players of Wireless Value Chain
8.6 Path to 4G
Table 14 Transition towards 4G
8.6.1 Why 4G?
8.6.2 Organisations Focusing on 4G
Chapter 9. Conclusion
9.1 HSDPA SWOT Analysis
Table 15 SWOT Analysis
9.2 What Should Operators Concentrate On?
9.2.1 Focus on High Revenue Per Megabyte
9.2.2 Focus on Fixed Voice Revenue
9.2.3 Compete with the Fixed Broadband Services
9.2.4 Embrace the Complementing Technologies of 3G
9.2.5 Investment Strategies
9.3 Focus for Device Manufacturers
9.3.1 Continuous Research in developing the Right Handsets
9.3.2 Time to Market
9.3.3 Multiple OS Strategy
9.4 Focus for Application Developers
9.4.1 Partnerships
9.4.2 Applications for the Future
9.5 HSDPA : will soon be a Reality
List of companies mentioned in the report :
Airborne
Alereon
Anite
ARIB
Arraycomm
AT&T Wireless
CCSA
Centerscore
China Mobile
Connect one
China Unicom
Cingular Wireless
Cybike
Disney
Elata
Electronics Art
E-PULS
Ericsson
ETSIATIS
Flarion
Fujitsu
Gameloft
In-Fusio
JamDat
Jamdat mobile
KDDI
KT Freetel
LG
Lucent
Mforma
Microsoft
Mitsubishi
Mobilcom
Mobitel
Motorola
Navini
NEC
Nextel
Nokia
Novatel
NTT DoCoMo
O2
Optimus
Orange
Panasonic
picoChip
Portugal Telecom
Qualcomm
Radioplan
Samsung
Sanyo
Sega
SFR
Sharp
Siemens
Sony
Sony Ericsson
Sorrent
Sprint
Sumea
Swisscom
Symbian
Tektronix
Telefonica
Tele 2 AB
Teliasonera
Texas Instruments
THQ
Tira studio
T-Mobile
Toshiba
TTA
Ubinetics
Verizon
Vodafone