2005 Annual Report Toy Manufacturing Industry of china

    The report sums up the development of the global and toy manufacturing industries in 2004. Through accurate data and full elaboration, it reveals the structure and competition pattern of China's toy manufacturing industry and makes a comprehensive evaluation of the operational strategies and competitiveness of key enterprises in the industry.
    The report especially points out the following: In 2004, China's toy industry attained a preliminary scale, with the consumption market and the supply market basically coming into shape. Industry competition emerged and showed a trend of intensification. Meanwhile, tremendous business opportunities brought by technological progress and idea changes are still to be tapped into. Hi-tech, intelligent, humanized, brand-based and personalized toys are the new development directions for China's toy industry. Establishing top brands, enriching products and improving quality are the product strategies for toy vendors to cope with market competition. Marketing means are in continuous innovation and the product market continues to be expanded. Distribution channels in the children's toy market have diversified. Services are enriched, value-added services are developed and focus is placed on environment-friendly, green, healthy and people-centered concepts. Competition in the various segmented fields in China's toy industry is intense and the forms of competition have diversified.

    Based on an in-depth analysis of major factors affecting the development of China's toy manufacturing industry from 2005 to 2009, the report presents qualitative and quantitative forecast of the development trend of the industry. It also provides pertinent development strategies and recommendations to the government, enterprises and investors respectively.


Table of Contents

I. Overview of Development of the Global Toy Manufacturing Industry in 2004
(I) Development Status
(II) Basic Characteristics
(III) Overview of Industry Development in Major Countries and Regions
(IV) Overview of Development of Major International Enterprises
II Overview of Development of China's Toy Manufacturing Industry in 2004
(I) Growth Environment
(II) Status and Characteristics
(III) Industry Segments

III. Competition Situation and Behavior in China's Toy Manufacturing Industry in 2004
(I) Competition Situation
(II) Competition Behavior

IV. Evaluation of Competitiveness of Key Enterprises in China's Toy Manufacturing Industry in 2004
(I) Goodbaby Toy Group Company
(II) Vtech Group
(III) Gunagdong Audley Toy Industry Co., Ltd.
(IV) Dongguan Jiashi Toy Co., Ltd.
(V) Beijing Sanchen Blue Cat Toy Co., Ltd.

V. Analysis of Driving Forces for Growth of China's Toy Manufacturing Industry, 2005-2009
(I) Technology Factor
(II) Capital Factor
(III) Policy Factor
(IV) Talent Factor
(V) Social Factor

VI. Analysis of Trend of Chinas' Toy Manufacturing Industry, 2005-2009
(I) Product Trend
(II) Price Trend
(III) Channel Trend
(IV) User Trend
(V) Services Trend

VII. Forecast for Development of China's Toy Manufacturing Industry, 2005-2009
(I) Forecast for Size
(II) Forecast for Growth

VIII. Analysis of Investment Opportunities in China's Toy Manufacturing Industry, 2005-2009
(I) Evaluation of Overall Investment Values
(II) Analysis of Investment Fields

IX. Recommendations
(I) To the Government
(II) To Enterprises
(III) To Investors

Published:  Apr 2005
Format:  Hardcopy and Adobe PDF
Price:  US$ 1,800