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发表日期:2005-11-29 11:11:00 出处:  作者:  编辑:baiyan 
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2005 Annual Report Cosmetic Products Market of china


    The report summarizes the development of the global and Chinese cosmetic products markets in 2004. Through timely and detailed information, it presents the structure of China's cosmetic products market and characteristics of the supply and demand relationship. It examines competition amongest enterprises in different market segments, presenting an assessment of leading enterprises operational and competitive strategies.
    The report especially points out the following: In 2004, the global cosmetic products market was mainly concentrated in North America, Western Europe and the Asia/Pacific region. China's cosmetic products market ranked the second largest in Asia. Its high and mid-priced segments were dominated over by foreign and joint venture enterprises, with no presence by local firms. International giants including L'Oreal, P&G, Shisedo and AVON formed a pattern of oligopolistic competition. L'OREAL had the biggest market share. The remaining low-end market was shared by several thousand local SMEs. However, there is a growing trend that the international giants are entering the low-end market as well.

    After analyzing major factors affecting the development of China's cosmetic products market from 2005-2009, the report presents a quantitative forecast supported by qualitative information on the development of market trends. Finally, it provides development strategies and recommendations for leading and emerging suppliers.


Table of Contents

I. Overview of the Global Cosmetic Products Market in 2004
A. Development Conditions
B. Basic Characteristics
C. Overview of Development in Major Countries and Regions
II. Size and Structure of China's Cosmetic Products Market in 2004
A. Market Size
B. Market Structure

III. Supply and Demand in China's Cosmetic Products Market in 2004
A. Demand Analysis
B. Supply Analysis
C. Analysis of Market Characteristics

IV. Competitive Situation in China's Cosmetic Products Market in 2004 & Competitive Assessment of Leading Enterprises
A. Analysis of Competitive Situation
B. Assessment of Leading Players' Competitiveness

V. Factors Affecting the Development of China's Cosmetic Products Market from 2005 to 2009
A. Positive Factors
B. Negative Factors

VI. Development Trends of China's Cosmetic Products Market from 2005 to 2009
A. Industry Trends
B. Channel Trends
C. Price Change Trends
D. User Demand Trends

VII. Forecast of China's Cosmetic Products Market from 2005 to 2009
A. Market Size Forecast
B. Market Structure Forecast

VIII. Recommendations
A. Competitive Strategies
(II) Production Technology and Product Development


Published:  Apr 2005
Format:  Hardcopy and Adobe PDF
Price:  US$ 1,800
 


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